Visual CommunicationFrom Theory to PracticeVisual Communication: From Theory to Practice explores how cultural theory can be applied to the real-world practice of graphic design. Theories are presented and then discussed by designers such as Neville Brody, Michael Bierut, Erik Spiekermann and Joan Farrer. Issues such as mass culture, political design and semiotics are all debated,…
China Internet Development Report 2018: Blue Book of World Internet Conference An inviting, intuitive, and visual exploration of differential geometry and forms Visual Differential Geometry and Forms fulfills two principal goals.In the first four acts, Tristan Needham puts the geometry back into differential geometry. Using 235 hand-drawn diagrams, Needham deploys Newton�s geometrical methods to provide…
In Visual Disobedience, Kency Cornejo traces the emergence of new artistic strategies for Indigenous, feminist, and anticarceral resistance in the wake of torture, disappearance, killings, and US-funded civil wars in Central America. Cornejo reveals a direct line from US intervention to current forms of racial, economic, and gender injustice in the isthmus, connecting this to…
How can we make the Web more useful, more intelligent, and more knowledge intensive to fulfill our demanding learning and working needs? Visual Knowledge Modeling for Semantic Web Technologies: Models and Ontologies aims to make visual knowledge modeling available to individuals as an intellectual method and a set of tools at different levels of formalization.It…
TWO IN ONE Pinterest Power Start Marketing NOW on the World’s Fastest-Growing Website! Pinterest Power reveals the business opportunities in Pinterest and reveals actionable, easily implemented, and proven strategies to increase small-business sales. It provides a thorough introduction to the Pinterest world and explains how to get up and running in the most effective ways…
This book offers a new definition of metaphor-as an ontological and visual construction, whose roots are external visual forms, and its motivation is our attachment to forms.This definition, which Michalle Gal names �visualist,� challenges the ruling conceptualist theory of metaphors and places a new emphasis on how we experience rather than understand metaphors. In doing…
The Second Edition of this popular text confirms the book?s status as an important forerunner in the field of visual methods. Combining the theoretical, practical and technical the authors discuss changing technologies, the role of the internet and the impact of social media. Presenting an interdisciplinary guide to visual methods they explore both the creation…
Visual research methods are quickly becoming key topics of interest and are now widely recognised as having the potential to evoke emphatic understanding of the ways in which other people experience their worlds. Visual, Narrative and Creative Research Methods examines the practices and value of these visual approaches as a qualitative tool in the field…
.The essays and artworks gathered in this volume examine the visual manifestations of postcolonial struggles in art in East and Southeast Asia, as the world transitioned from the communist/capitalist ideological divide into the new global power structure under neoliberalism that started taking shape during the Cold War. The contributors to this volume investigate the visual…
This book offers a distinctive approach to the use of visual methodologies for qualitative architectural research.It presents a diverse selection of ways for the architect or architectural researcher to use their gaze as part of their research practice for the purpose of visual literacy. Its contributors explore and use ?critical visualizations?, which employ observation and…
First published in 1991, this book is about applications and issues relating to the visual environment. The content pertains to the understanding of human behaviour in the environment by recording behaviour and actions or by direct interaction with people. The author examines research and planning methods that primarily stress the visual features of the physical…
The ability to analyze and interpret visual information is essential in fashion. However, students tend to struggle with the concept of visual research, as well as with the application of that research. Visual Research Methods in Fashion provides students with techniques, tools and inspiration to master their visual research skills and make the research that…
Visual research methods (VRM) comprise a collection of methods that incorporate visual elements such as maps, drawings, photographs, videos, as well as three-dimensional objects into the research process.In addition, VRM including photo-elicitation, photovoice, draw-and-write techniques, and cognitive mapping are being leveraged to great effect to explore information experiences to investigate some of the central questions…
Visual ResearchAn Introduction to Research Methods in Graphic DesignPacked with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purposeful design solutions. The book introduces key terms and theories that underlie design research; examining the…